Tips and tricks to scale a business are all over the internet, but for Mark Lane, it all boils down to mindset and discipline. So, dive into this episode as we’ll give credit to the marketing side of businesses and learn the unconventional way of “firing your buyers” to your selling advantage. Tap into this conversation to learn how to create your brand-new business avatar now!

KEY TAKEAWAYS

• The importance of having a strong reason and conviction
• Common mistakes people make when scaling up a business 
• Powerful skill sets you need to develop as an entrepreneur
• Simple and personal wealth-building strategies 
• How to attain a consistent mindset to pursue for long-term wealth 

TWEETABLES

• There’s nothing wrong with scaling and going bigger but do it responsibly. - Alex Pardo
• You have to hire people that are relatively intelligent, and that comes with a price tag. -Mark Lane
• You can't get wealthy without discipline. -Mark Lane

ABOUT MARK LANE

Mark Lane is a real estate investor, entrepreneur, author and trainer. Mark got his start as an entrepreneur in 2010 when he quit his job as a factory worker to jump full-time into real estate investing. Coming from a middle class family with no education, no money and no direction, it was a very tough start, not to mention, it was two years into the Great Recession. With some self-education, lots of reading, and some mentorship, he did his first real estate transaction after nearly eighteen months. The second and third deal came just one month later. That year he went on to complete nearly a dozen deals. Each year following he nearly doubled his business buying and selling hundreds of properties through a combination of Wholesaling and Rehabbing houses. Mark also owns a multi-million dollar rental portfolio consisting of dozens of high quality rental properties and continues buying more each year. Mark’s true passion has turned from real estate investing to wealth building and he has committed himself to helping others take control of their lives, their finances and their futures. He lives in Des Moines, Iowa with his daughter Isabelle.

CONNECT WITH MARK

• Website: Mark Lane Education
• Facebook: facebook.com/MarkLaneEducation 

ASCEND

Don’t Wait To Enjoy Your Life, Tomorrow, Live It Today!

How To Grow Your Business, Expand Your Impact, and Experience Your Perfect Life:

🔊 LISTEN & SUBSCRIBE TO THE FLIP EMPIRE SHOW (PODCAST) on Apple Podcasts ▶︎ https://www.flipempire.com/podcast

📺 SUBSCRIBE TO ALEX PARDO’S YOUTUBE CHANNEL NOW ▶︎ https://www.youtube.com/alexpardo

🚀 How To Grow Your Business, Expand Your Impact, and Experience Your Perfect Life Don’t Wait To Enjoy Your Life Tomorrow, Live It Today ▶︎ https://www.AscendYourSuccess.com/

FOLLOW ALEX ON:

★ INSTAGRAM → http://instagram.com/alexpardo25

★ FACEBOOK → https://www.facebook.com/alexpardo15

★ LINKEDIN → https://www.linkedin.com/in/alex-pardo

★ YOUTUBE → https://www.youtube.com/alexpardo

★ TIKTOK → https://www.tiktok.com/@alexpardo25 

ASK ALEX A QUESTION:

Have a question you want to feature in an upcoming Flip Empire Show?

Head over to the Ask Alex page, and record your question. We’ve made it super easy for you, so let us know what challenges you are having, and Alex will answer it personally!

A business won't succeed if it uses terrible marketing strategies, which is also true in real estate investing. So, stay tuned as we dive deep into why you should identify your prospects' problems and stop emphasizing features instead of benefits. Start marketing effectively now through this episode!

KEY TAKEAWAYS

• A crucial question to consider when carrying out a marketing campaign
• 4-point criteria to assess your marketing
• The value of feedback in improving your message

TWEETABLE

• “Be careful that your marketing doesn’t alienate your prospect.”

ASCEND

Don’t Wait To Enjoy Your Life, Tomorrow, Live It Today!

How To Grow Your Business, Expand Your Impact, and Experience Your Perfect Life:

🔊 LISTEN & SUBSCRIBE TO THE FLIP EMPIRE SHOW (PODCAST) on Apple Podcasts ▶︎ https://www.flipempire.com/podcast

📺 SUBSCRIBE TO ALEX PARDO’S YOUTUBE CHANNEL NOW ▶︎ https://www.youtube.com/alexpardo

🚀 How To Grow Your Business, Expand Your Impact, and Experience Your Perfect Life Don’t Wait To Enjoy Your Life Tomorrow, Live It Today ▶︎ https://www.AscendYourSuccess.com/

FOLLOW ALEX ON:

★ INSTAGRAM → http://instagram.com/alexpardo25

★ FACEBOOK → https://www.facebook.com/alexpardo15

★ LINKEDIN → https://www.linkedin.com/in/alex-pardo

★ YOUTUBE → https://www.youtube.com/alexpardo

★ TIKTOK → https://www.tiktok.com/@alexpardo25 

ASK ALEX A QUESTION:

Have a question you want to feature in an upcoming Flip Empire Show?

Head over to the Ask Alex page, and record your question. We’ve made it super easy for you, so let us know what challenges you are having, and Alex will answer it personally!

If you are a parent, this week's bonus episode is all about the five pillars of achieving more money, time, and freedom. You'll discover why faith should prevail over fear, the rules for writing a clear vision, and the value of your network. Tune in and keep listening for extra pieces of helpful advice!

KEY TAKEAWAYS

• A major reason why people don’t feel satisfaction and happiness
• 6 integral elements that make up a balanced life
• Why you should try and practice the calendar exercise
• How important it is to assess the people that surround you
• The ultimate secret to achieving personal development

RESOURCES/LINKS MENTIONED

• Think and Grow Rich by Napoleon Hill | Hardcover & Audiobook
• The Go-Giver by John David Mann and Bob Burg | Paperback & Audiobook
• The ONE Thing by Gary Keller and Jay Papasan | Hardcover & Audiobook

TWEETABLES

• “You have to believe that you can create and design your life the way you want it.”
• “It’s impossible to grow bigger than your current ability to solve problems”

ASCEND

Don’t Wait To Enjoy Your Life, Tomorrow, Live It Today!

How To Grow Your Business, Expand Your Impact, and Experience Your Perfect Life:

🔊 LISTEN & SUBSCRIBE TO THE FLIP EMPIRE SHOW (PODCAST) on Apple Podcasts ▶︎ https://www.flipempire.com/podcast

📺 SUBSCRIBE TO ALEX PARDO’S YOUTUBE CHANNEL NOW ▶︎ https://www.youtube.com/alexpardo

🚀 How To Grow Your Business, Expand Your Impact, and Experience Your Perfect Life Don’t Wait To Enjoy Your Life Tomorrow, Live It Today ▶︎ https://www.AscendYourSuccess.com/

FOLLOW ALEX ON:

★ INSTAGRAM → http://instagram.com/alexpardo25

★ FACEBOOK → https://www.facebook.com/alexpardo15

★ LINKEDIN → https://www.linkedin.com/in/alex-pardo

★ YOUTUBE → https://www.youtube.com/alexpardo

★ TIKTOK → https://www.tiktok.com/@alexpardo25 

ASK ALEX A QUESTION:

Have a question you want to feature in an upcoming Flip Empire Show?

Head over to the Ask Alex page, and record your question. We’ve made it super easy for you, so let us know what challenges you are having, and Alex will answer it personally!

Everything boils down to relationship capital, so hop into this episode as we’ll talk about why it needs to be your top priority key performance indicator (KPI) and the effects of deep and meaningful connections with people. Stay tuned!

KEY TAKEAWAYS

• Why you should establish new relationships without a hidden agenda
• How significant it is to plant seeds with the people around you
• The value of avoiding procrastination in building relationships

TWEETABLE

• “Serving others will always give you what you need.”

ASCEND

Don’t Wait To Enjoy Your Life, Tomorrow, Live It Today!

How To Grow Your Business, Expand Your Impact, and Experience Your Perfect Life:

🔊 LISTEN & SUBSCRIBE TO THE FLIP EMPIRE SHOW (PODCAST) on Apple Podcasts ▶︎ https://www.flipempire.com/podcast

📺 SUBSCRIBE TO ALEX PARDO’S YOUTUBE CHANNEL NOW ▶︎ https://www.youtube.com/alexpardo

🚀 How To Grow Your Business, Expand Your Impact, and Experience Your Perfect Life Don’t Wait To Enjoy Your Life Tomorrow, Live It Today ▶︎ https://www.AscendYourSuccess.com/

FOLLOW ALEX ON:

★ INSTAGRAM → http://instagram.com/alexpardo25

★ FACEBOOK → https://www.facebook.com/alexpardo15

★ LINKEDIN → https://www.linkedin.com/in/alex-pardo

★ YOUTUBE → https://www.youtube.com/alexpardo

★ TIKTOK → https://www.tiktok.com/@alexpardo25 

ASK ALEX A QUESTION:

Have a question you want to feature in an upcoming Flip Empire Show?

Head over to the Ask Alex page, and record your question. We’ve made it super easy for you, so let us know what challenges you are having, and Alex will answer it personally!

Things can happen beyond your control, and you’ll know how to deal with them in this episode! Start listening now to discover how vital it is to develop a positive mindset and take a better viewpoint in life!

KEY TAKEAWAYS

• What you need to do when situations in life are not in favor of you
• The value of a good mentality and belief system in facing difficulties
• How important it is to feel blessed and grateful

TWEETABLE

• “You need to learn how to take what the universe gives you and use it to your advantage.”

ASCEND

Don’t Wait To Enjoy Your Life, Tomorrow, Live It Today!

How To Grow Your Business, Expand Your Impact, and Experience Your Perfect Life:

🔊 LISTEN & SUBSCRIBE TO THE FLIP EMPIRE SHOW (PODCAST) on Apple Podcasts ▶︎ https://www.flipempire.com/podcast

📺 SUBSCRIBE TO ALEX PARDO’S YOUTUBE CHANNEL NOW ▶︎ https://www.youtube.com/alexpardo

🚀 How To Grow Your Business, Expand Your Impact, and Experience Your Perfect Life Don’t Wait To Enjoy Your Life Tomorrow, Live It Today ▶︎ https://www.AscendYourSuccess.com/

FOLLOW ALEX ON:

★ INSTAGRAM → http://instagram.com/alexpardo25

★ FACEBOOK → https://www.facebook.com/alexpardo15

★ LINKEDIN → https://www.linkedin.com/in/alex-pardo

★ YOUTUBE → https://www.youtube.com/alexpardo

★ TIKTOK → https://www.tiktok.com/@alexpardo25 

ASK ALEX A QUESTION:

Have a question you want to feature in an upcoming Flip Empire Show?

Head over to the Ask Alex page, and record your question. We’ve made it super easy for you, so let us know what challenges you are having, and Alex will answer it personally!

Listen to Anna Kelley and take action as she shares expert insights on successful lifestyle-driven investing and things you should look out for in short-term vacation rental properties. We'll also talk about portfolio diversification and how to be a wise and risk-conscious investor during market crises! Don't miss out on this episode!

KEY TAKEAWAYS

• The fundamentals of real estate investing
• How to select the best short-term vacation rentals
• The value of preparing a plan B for all your investments
• Is it okay to be conservative and expect the worst when investing?
• Why goal-setting is highly important during a market crash

RESOURCES/LINKS MENTIONED

• Who Not How by Dan Sullivan & Dr. Benjamin Hardy | Audiobook & Hardcover
• AirDNA
• Rented
• Principles for Dealing with the Changing World Order by Ray Dalio | Hardcover & Audiobook
• Interviews with Jim Rickards on Youtube
• Interviews with Jeremy Grantham on Youtube
• Interviews with Warren Buffett on Youtube
• Ben S. Bernanke Books on Amazon
• Paul A. Volcker Books on Amazon
• Wealthion
• EP282: Anna Kelley — How This Amazing Woman Built Her Multi-Million Dollar Portfolio All on Part-Time.

TWEETABLES

• “You have to understand all the risks of your investment in order to protect that investment, manage that investment, and yield the returns you’re hoping for.” - Anna Kelley
• “If you don’t understand the economy, don’t jump into a new asset class you don’t understand.” - Anna Kelley
• “Sometimes, people enter investments and they’re only thinking about the upside. They’re only thinking about everything that can go right.” - Alex Pardo

ABOUT ANNA KELLEY

Also known as “REI Mom,” Anna is an impact real estate investor, speaker, coach, and mentor. She is the woman behind ReiMom, LLC, helping others venture out and build wealth through real estate investing. Anna is actively renovating, selling & renting: single-family & vacation rentals, small multifamily & commercial properties, and large apartment complexes.  Anna is a 4X Amazon #1 Best Selling author and frequent guest on Real Estate Investing podcasts. She speaks at REI groups around the country on Buy & Hold Investing, Multifamily Investing, Vacation Rentals, Creative Financing,  Flipping, the Unique Challenges of Being a Woman in Real Estate, & making wise, conservative real estate investment decisions that will last through every market cycle. Anna's most important role is that of wife and mom. She has been married for almost 20 years and has four beautiful children.

CONNECT WITH ANNA

• Website: ReiMom | Greater Purpose Capital
• Facebook: Anna Kelley - REI Mom

ASCEND

Don’t Wait To Enjoy Your Life, Tomorrow, Live It Today!

How To Grow Your Business, Expand Your Impact, and Experience Your Perfect Life:

🔊 LISTEN & SUBSCRIBE TO THE FLIP EMPIRE SHOW (PODCAST) on Apple Podcasts ▶︎ https://www.flipempire.com/podcast

📺 SUBSCRIBE TO ALEX PARDO’S YOUTUBE CHANNEL NOW ▶︎ https://www.youtube.com/alexpardo

🚀 How To Grow Your Business, Expand Your Impact, and Experience Your Perfect Life Don’t Wait To Enjoy Your Life Tomorrow, Live It Today ▶︎ https://www.AscendYourSuccess.com/

FOLLOW ALEX ON:

★ INSTAGRAM → http://instagram.com/alexpardo25

★ FACEBOOK → https://www.facebook.com/alexpardo15

★ LINKEDIN → https://www.linkedin.com/in/alex-pardo

★ YOUTUBE → https://www.youtube.com/alexpardo

★ TIKTOK → https://www.tiktok.com/@alexpardo25 

ASK ALEX A QUESTION:

Have a question you want to feature in an upcoming Flip Empire Show?

Head over to the Ask Alex page, and record your question. We’ve made it super easy for you, so let us know what challenges you are having, and Alex will answer it personally!