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The Flip Empire Show

On The Flip Empire Show, Alex Pardo brings you strategies, interviews, and insights for smart real estate investors to help grow and scale your real estate investing business. The Flip Empire Show was created for YOU, the smart real estate investor and entrepreneur. If you're looking for ACTIONABLE and SIMPLIFIED advice, Alex Pardo has you covered with his Master Class Expert Interviews, as well as the Q and A shows. Learn from real estate's heavy hitters, as Alex Pardo puts them on the hot seat to reveal their best strategies for running a profitable, scalable, and automated real estate business. Get a fresh perspective from a Real Estate Investor, Entrepreneur, and Coach that has flipped well over 500 homes. We're dedicated to adding value to you and your business, and bringing you the best content to help you make more money, build your empire, and experience freedom through real estate investing. For more strategies, and recommended resources, check us out at www.FlipEmpire.com. Disclaimer: The author, publishers, contributors and creators of this material are not responsible in any manner for any potential or actual loss resulting in the use of the information presented. The content of this publication is for informational purposes. No promise or guarantee of income or results is implied or suggested.
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Now displaying: June, 2016
EP009: How to Build Rapport with The Seller - Thursday's Q&A Session 0
Jun 30, 2016

Today's Q&A session briefly dives into how to successfully build a good relationship with the seller. Alex believes going straight in to talk about the property is a huge no-no and he would rather ease back and get to know the seller better, their purpose, and why they're selling the property themselves. When you take that extra step to understand the seller's needs and who they are as a person, it really does go a long way.

 

Key Takeaways:

• How do you build rapport with the seller?

• It's a huge mistake talking about the property right away.

• Alex is always on top of his guys on how they build rapport with the sellers.

• Connect with the seller, figure what makes them tick, what personality type they are, etc.

• People will do business with other people they know, like, and trust.

• When calls come in, people will be on-guard. They don't know how this industry works and sometimes they don't even know why you're contacting them.

• Alex talks about his 'sneaky Facebook' trick.

• Don't fake it!

 

Mentioned in This Episode:

www.flipempire.com/

 

Ask Alex A Question:

Have a question you want featured on an upcoming Flip Empire Show?

Head over to the Ask Alex page, and record you question. We’ve made it super easy for you, so let us know what challenges you are having, and Alex will answer it personally!


Did you get your FREE Online Course?

Text the word EMPIRE to 67076, and we’ll send you a link to get instant access to the
“5 Ways To Scale Your Real Estate Wholesaling Business To Six Figures (In 6 Months Or Less)” video module training course.


Subscribe To The Flip Empire Show, and Leave a Rating & Review!

EP008: Erik Stark – Getting a Grip on Owner Finance and Deal Structure Part 1 0
Jun 27, 2016

Erik Stark, full-time entrepreneur and real estate investor, has bought and sold over 400+ properties with his business partner, Steve Mills. Erik has trained with, learned from, shared stages and coached for the biggest names in the personal development and real estate niche. Today, he sits down with Alex and goes into great detail on how he structures his deal flow. No way could Erik share all these golden nuggets in one sitting, so come back next week for part two of the interview.

 

Key Takeaways:

• This interview is going to be broken up in two parts.

• Erik and his partner Steve have been in the real estate industry for the last 11 years.

• Let’s talk marketing and deal structure.

• Grab a pen and paper!

• Erik shares a case study on a particular property.

• What is ‘owner finance’ and ‘carrying a note’?

• What’s the seller’s why? What’s their main motivation for selling the property?

• There are so many moving parts to multiple deals, but don’t feel overwhelmed.

• How does Erik explain what owner finance is to the sellers?

• Get educated on owner finance and cover the basics of a real estate transaction.

• Every single lender wants to have trust, security, and collateral.

• What’s the one piece of advice Erik has for those struggling out there? Work a strategy and stop chasing opportunities.

 

Mentioned in This Episode:

www.flipempire.com/

www.therealerikstark.com/

 

Ask Alex A Question:

Have a question you want featured on an upcoming Flip Empire Show?

Head over to the Ask Alex page, and record you question. We’ve made it super easy for you, so let us know what challenges you are having, and Alex will answer it personally!


Did you get your FREE Online Course?

Text the word EMPIRE to 67076, and we’ll send you a link to get instant access to the
“5 Ways To Scale Your Real Estate Wholesaling Business To Six Figures (In 6 Months Or Less)” video module training course.


Subscribe To The Flip Empire Show, and Leave a Rating & Review!

EP007: Deep vs. Wide Marketing Tactics - Thursday's Q&A Session 0
Jun 23, 2016

What is the difference between deep vs. wide marketing tactics. Alex is a firm believer of being a big fish in a small pond so that you can capitalize on deals quicker, and get those houses off the market faster. Find out what 'Go Deep' marketing is and how you can come out a winner.

Key Takeaways:

  • What does Alex mean by Deep vs. Wide marketing?
  • You want to be a big player in a small market.
  • Drill down into specific zip codes and then drill further into specific neighborhoods.
  • Where are your local hot areas?
  • Partner up with an agent that can get you access to the MLS and give you special reports for those hot zip code locations.
  • Focus on 5-10-15 hot zip code areas.
  • Market for buyers in those same zip codes.
  • When you pick up a property in a hot area, you can really mark it up in price.
  • Alex is open to your feedback. Feel free to send him questions and listen in for the answers on next week's show!

Mentioned in This Episode:

www.flipempire.com/

Ask Alex A Question:

Have a question you want featured on an upcoming Flip Empire Show?

Head over to the Ask Alex page, and record you question. We’ve made it super easy for you, so let us know what challenges you are having, and Alex will answer it personally!


Did you get your FREE Online Course?

Text the word EMPIRE to 67076, and we’ll send you a link to get instant access to the
“5 Ways To Scale Your Real Estate Wholesaling Business To Six Figures (In 6 Months Or Less)” video module training course.


Subscribe To The Flip Empire Show, and Leave a Rating & Review!

 

EP006: Antonio "Hitman" Edwards - from Nothing to a Self-Made Real Estate Rockstar. 0
Jun 20, 2016

Antonio Edwards is our guest expert on today’s show. Antonio's story is nothing short of amazing. By the time he graduated from high school, he already had a one-year-old son he had to support. Antonio was working several dead-end jobs and wearing himself thin before he discovered real estate investing. The first piece of advice he offers listeners on today's show is to have some form of mentor or coach to help you through this business. In this line of work, the only way for you to really learn the trade is to be hands-on and make mistakes.

Key Takeaways:

  • Who is Antonio?
  • Antonio can't stress it enough. Get a coach, especially if you're new.
  • Alex agrees. He has made some expensive mistakes and that wouldn't have happened if he had gotten a coach earlier on.
  • Flipping and rehabbing properties requires a lot of hands-on experience. You can't learn this stuff in a book.
  • How is Antonio closing deals in today's market?
  • You have to have a follow up system. You will lose so many deals if you don't.
  • Get a CRM (Customer Relationship Management).
  • What does Antonio's follow up system look like? 
  • Right now Alex is testing out a live answering machine service.
  • You create more time by outsourcing some of your work. Don't be afraid to spend the money.
  • You get a better picture of your business when you can free up some of your time.
  • What's the next step someone should take if they're looking to scale their business?
  • How does Antonio structure the compensation?
  • Antonio's deals do not come from any marketing methods.
  • People get into real estate because they're trying to find the quickest way to make money.
  • If real estate isn't your passion, then it might not work on the long run.
  • Always stay hungry.


Mentioned in This Episode:

www.flipempire.com/

www.antoniohitman.com/

www.reirichandfamous.com/

www.FlipEmpire.com/freedomsoft 

www.podio.com/

www.click2mail.com/

The E-Myth Revisited by Michael Gerber: http://amzn.to/26bNHlt 

 

Ask Alex A Question:

Have a question you want featured on an upcoming Flip Empire Show?

Head over to www.FlipEmpire.com/question and record you question. We’ve made it super easy for you, so let us know what challenges you are having, and Alex will answer it personally!



Did you get your FREE Online Course?

Text the word EMPIRE to 67076, and we’ll send you a link to get instant access to the
“5 Ways To Scale Your Real Estate Wholesaling Business To Six Figures (In 6 Months Or Less)” video module training course.



Subscribe To The Flip Empire Show, and leave a Rating & Review: www.FlipEmpire.com/iTunes 

 

EP005: Finding Cash Buyers – Thursday's Q&A Session 0
Jun 16, 2016

Alex does a quick Q&A session detailing the process to find and attract eager cash buyers. Through this process, Alex is often able to find a buyer within 24 hours and he details the sales process involved in finding these people. Tune in for more!

Key Takeaways:

  • How do you find cash buyers?
  • What is Alex's sales process?
  • Alex recommends visiting the resources page of all the products he personally uses.
  • For this particular task, he will use a combination of Podio and Freedomsoft.
  • Alex explains his MLS process.
  • Always add agents to your cash buyers list.
  • Alex shares his thoughts on bandit signs.
  • Find other wholesalers in your industry. Reach out and network.
  • Don't turn off your marketing faucet.

 

Mentioned in This Episode:

www.flipempire.com/resources

www.FlipEmpire.com/freedomsoft

www.podio.com/

www.FlipEmpire.com/aweber

www.dirtcheapsigns.com/

 

Ask Alex A Question:

Have a question you want featured on an upcoming Flip Empire Show?

Head over to www.FlipEmpire.com/question, and record you question. We’ve made it super easy for you, so let us know what challenges you are having, and Alex will answer it personally!



Did you get your FREE Online Course?

Text the word EMPIRE to 67076, and we’ll send you a link to get instant access to the
“5 Ways To Scale Your Real Estate Wholesaling Business To Six Figures (In 6 Months Or Less)” video module training course.


Subscribe To The Flip Empire Show, and Leave a Rating & Review!

www.FlipEmpire.com/iTunes

EP004: Those Flipping Guys – Expert Wholesalers Share Their Expertise 0
Jun 13, 2016

Alex introduces two fellow wholesalers and rehabbers on the show, Gene Schroeder and Angelo D'Alessandro from Bank On It. Both Gene and Angelo have been flipping houses since 1997 and have sold well over 1,000 properties since. The Flipping Guys share their knowledge on what makes a successful real estate wholesaler, all the way from tips on finding the right partners to sharing a property case study.

Key Takeaways:

  • Gene and Angelo have sold well over 1,000 properties dating back to 1997.
  • What advice do the guys have on getting into the right partnership?
  • What's currently working for the guys?
  • The guys buy about 15 properties a month.
  • Where do most people fall short on? Consistency - you have to do it daily.
  • Don't burn bridges.
  • Alex talks about the duplex he recommended to Gene and Angelo.
  • Why did Gene know that this particular property was going to be in his personal portfolio? What was so good about it?
  • Use the 1% rule. Rent should be, at minimum, 1% of the purchase price.
  • What lessons did they learn from this particular duplex?
  • How do they find people who will not bail on the renovation job halfway through?
  • At what point should you start to look for a mentor?
  • Final piece of advice from the guys? From day one, you should think about longevity.

 

Mentioned in This Episode:

www.flipempire.com/

www.bankonit.com/

www.thoseflippingguys.com/

Episode 2 of Those Flipping Guys on YouTube


Ask Alex A Question:

Have a question you want featured on an upcoming Flip Empire Show?

Head over to www.FlipEmpire.com/question, and record you question. We’ve made it super easy for you, so let us know what challenges you are having, and Alex will answer it personally!



Did you get your FREE Online Course?

Text the word EMPIRE to 67076, and we’ll send you a link to get instant access to the
“5 Ways To Scale Your Real Estate Wholesaling Business To Six Figures (In 6 Months Or Less)” video module training course.


Subscribe To The Flip Empire Show, and Leave a Rating & Review!

www.FlipEmpire.com/iTunes

 

EP003: The Top Three Things That Lead to a Successful Marketing Campaign - Thursday's Q&A Session 0
Jun 9, 2016

Why is Alex and his team consistently able to get deals every single month? In this quick Q&A session, you'll find out the three things Alex does to keep his marketing campaign on point and generate quality leads that help him earn a great income month after month.

Key Takeaways:

  • Let's talk about a consistent marketing campaign.
  • Whenever you have a mailing list, you want to be sure to hit that list at least four times every 30-60 days.
  • Alex has mentioned before that 70-80% of deals he closes come from the follow up. He can't stress this enough.
  • Alex has two lead managers and he encourages them to call the leads back within 60 seconds of that lead coming in. 
  • Call these leads back ASAP!! Don't play the cat and mouse phone game.
  • Alex is currently split testing his calls.
  • Alex does not recommend driving the leads to your personal cellphone.
  • Keep in mind, Alex and his team have a ten-step follow up system to make sure no one gets lost in the cracks.
  • The last tip Alex has for you today is to make sure you track your leads. Know your numbers!
  • What's your cost per lead?
  • Have a question you'd like Alex to answer? Go to www.flipempire.com/question/

 

Mentioned in This Episode:

www.flipempire.com/

www.callrail.com/

www.patlive.com/

Marcus Lemonis – The Profit on CNBC

Ask Alex A Question:

Have a question you want featured on an upcoming Flip Empire Show?

Head over to www.FlipEmpire.com/question, and record you question. We’ve made it super easy for you, so let us know what challenges you are having, and Alex will answer it personally!



Did you get your FREE Online Course?

Text the word EMPIRE to 67076, and we’ll send you a link to get instant access to the
“5 Ways To Scale Your Real Estate Wholesaling Business To Six Figures (In 6 Months Or Less)” video module training course.


Subscribe To The Flip Empire Show, and Leave a Rating & Review!

www.FlipEmpire.com/iTunes

EP002: Marketing That Cuts Through the Clutter – Thursday's Q&A Session 0
Jun 6, 2016

For Thursday's Q&A session, Alex discusses various ways you can get your marketing to stand out. He talks about some of the strategies he personally uses to get leads and also talks on why the follow up process is responsible for almost 70-80% of his deals. Listen in for more!

Key Takeaways:

  • On Monday's show, Alex mentioned that 70% of his deals come from the followup.
  • On this week's Q&A show, Alex will be doing a deep dive on the followup process.
  • Alex recommends that you read all of Dan Kennedy's books.
  • Most people are walking around in a trance and your marketing needs to snap them out of it.
  • You don't ask to marry someone on the first date.
  • Letters don't have the same novelty these days and homeowners are bored of them too.
  • Alex used Cris Chico's approach and he got close to a 25% response rate.
  • What does Alex's marketing system look like?
  • 70-80% of Cris's deals come from direct-mail marketing.
  • There's a fine balance between how you space out your marketing resources.
  • You want 20% of your efforts to generate 80% of your results.
  • How does Alex set up his direct-mail system?
  • Alex takes 20% of every deal and puts it back in his marketing budget.
  • One of the things that separates Alex from his competitors is that he is always marketing.
  • Be consistent with your marketing and your campaigns.

 

Mentioned in This Episode:

www.flipempire.com/

www.flipempire.com/question/

The Ultimate Sales Letter by Dan S. Kennedy

Read all of Dan Kennedy's books.

Hypnotic Writing by Joe Vitale

Outrageous Advertising by Bill Glazer

 

Ask Alex A Question:

Have a question you want featured on an upcoming Flip Empire Show?

Head over to www.FlipEmpire.com/question, and record you question. We’ve made it super easy for you, so let us know what challenges you are having, and Alex will answer it personally!



Did you get your FREE Online Course?

Text the word EMPIRE to 67076, and we’ll send you a link to get instant access to the
“5 Ways To Scale Your Real Estate Wholesaling Business To Six Figures (In 6 Months Or Less)” video module training course.


Subscribe To The Flip Empire Show, and Leave a Rating & Review!

www.FlipEmpire.com/iTunes

EP001: Thinking Outside of the Box and Using a Blind Approach to Marketing With Cris Chico. 0
Jun 6, 2016

Today's expert interview on The Flip Empire Show features Cris Chico. Cris was the first person to develop and perfect the concept of virtual real estate investing – the ability to do deals from anywhere in the world with just your laptop. Cris offers some advice on how you can stand out from the crowd and tells it like it is. Many new real estate investors are often looking for that one 'secret tip' to succeed, but Cris mentions that it is often a combination of things that takes your career to the next level.

Key Takeaways:

  • It's Alex's goal to over deliver on this podcast.
  • Cris is the Godfather of wholesaling.
  • What is virtual real estate investing?
  • What is wholesaling?
  • Who is Cris? How did he get started?
  • Cris is the perfect example of failing and failing until he found something he was great at.
  • How can you stand out from the crowd?
  • Cris explains what is a blind approach to marketing.
  • People who don't leave voice messages are also interested in what you have to offer. Call them back.
  • Alex is in a competitive market, so he called Cris for advice on how he could increase his response rate.
  • Think outside the box. How can you separate yourself from the competition?
  • 7 out of 10 deals are coming from just the followups alone. Follow up!
  • Most people have a sales and followup problem, not a lead generation problem.
  • Nervous about making calls or failing? Alex explains how you can change your mentality.
  • What are some of the common mistakes real estate investors make?
  • You can listen/read a million resources, but if you don't take action it will all be useless.

 

Mentioned in This Episode:

www.flipempire.com/postcard

www.FlipEmpire.com/flipanywhere

www.crischico.com/

The Ultimate Sales Letter by Dan S. Kennedy

 

Ask Alex A Question:

Have a question you want featured on an upcoming Flip Empire Show?

Head over to www.FlipEmpire.com/question, and record you question. We’ve made it super easy for you, so let us know what challenges you are having, and Alex will answer it personally!



Did you get your FREE Online Course?

Text the word EMPIRE to 67076, and we’ll send you a link to get instant access to the
“5 Ways To Scale Your Real Estate Wholesaling Business To Six Figures (In 6 Months Or Less)” video module training course.


Subscribe To The Flip Empire Show, and Leave a Rating & Review!

www.FlipEmpire.com/iTunes

EP000: Welcome to The Flip Empire Show – A Quick Introduction. 0
Jun 5, 2016

Welcome to The Flip Empire Show. This is an introductory episode to who Alex Pardo is and his experience in the real estate market. Learn his story and familiarize yourself with the format of the show. Alex will air one expert interview every Monday and then feature a deep dive session on some of your questions every Thursday.

Key Takeaways:

  • Alex has been involved in real estate investing for the last ten years.
  • Every Monday the audience can expect a master-class expert interview.
  • We will not be selling you anything!
  • Alex will be answering your very own questions on Thursday.
  • Who is Alex?
  • After attending a real estate bootcamp, Alex made his first deal 45 days later.
  • Alex is an expert in wholesaling, because you can make deals with no money, credit, and experience.
  • What is wholesaling?
  • This business has given Alex the freedom he needs to spend time with his family and do the things he loves.
  • Feel free to reach out to Alex on his website and ask him a question.

 

Mentioned in This Episode:

www.flipempire.com/

www.flipempire.com/question/

Rich Dad Poor Dad by Robert Kiyosaki

Carleton Sheets

 

Ask Alex A Question:

Have a question you want featured on an upcoming Flip Empire Show?

Head over to www.FlipEmpire.com/question, and record you question. We’ve made it super easy for you, so let us know what challenges you are having, and Alex will answer it personally!


Did you get your FREE Online Course?

Text the word EMPIRE to 67076, and we’ll send you a link to get instant access to the
“5 Ways To Scale Your Real Estate Wholesaling Business To Six Figures (In 6 Months Or Less)” video module training course.


Subscribe To The Flip Empire Show, and Leave a Rating & Review!

www.FlipEmpire.com/iTunes

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©© Alex Pardo & FlipEmpire.com. All rights reserved. Disclaimer: The author, publishers, contributors and creators of this material are not responsible in any manner for any potential or actual loss resulting in the use of the information presented.