Ivo Draginov is an SMS marketing expert and has some marketing insights for you in this week’s episode. If direct-mail isn’t giving you the results that you want, then check out what Ivo has to say about setting up your SMS campaigns for success! You can also train your VA to manage the SMS campaign so that your acquisitions team can keep their focus on talking to qualified candidates!
Key Takeaways:
- With multiple businesses under Ivo’s belt, how does he manage it all?
- What is Ivo’s morning routine?
- What productivity tools does Ivo use?
- Ivo is an expert in text-message marketing!
- Ivo shares some of the benefits of using SMS marketing.
- You get a higher response rate with SMS marketing!
- There’s a lot of waste in direct-mail when you only get a small response rate.
- How can people remain compliant when it comes to this form of marketing?
- How can you get started in SMS marketing?
- Send a variety of different messages so that carriers don’t mark you as spam.
- How frequently should you be texting potential sellers?
- Who should be managing the marketing platform? Can a VA do it?
- Your response times matter! You want to be connecting with sellers within minutes of them responding back to you.
- Don’t overcomplicate it. The gold is in the simplicity.
- When you get an interested seller via text message, what’s the best process to get an appointment with them?
- How does Ivo handle the follow-up process for those who didn’t respond via text message?
- Ivo shares some tips on what makes a good SMS campaign successful.
Mentioned in This Episode:
Interested in joining the Hybrid Coaching & Mastermind Group Alex is starting? Apply to Join ASCEND
Connect with Ivo: Phoenixinvestorgroup.com & Facebook
Special Pricing on Batch Skip Tracing for The Flip Empire Community... and for the Text Message Platform & List Stacking Software
Tweetables:
“There are a lot of systems out there. The system a lot of people are using right now is LeadSherpa. They are TCP compliant.”
“As far as the message, we try to mix it up because we don’t want to send out the exact same message. The more of the same message you send out, the more carriers are going to block those numbers.”
“A lot of times when you’re struggling, the simplification is easier. It’s going to get you more results.”
Ask Alex A Question:
Have a question you want featured on an upcoming Flip Empire Show?
Head over to the Ask Alex page, and record your question. We’ve made it super easy for you, so let us know what challenges you are having, and Alex will answer it personally!
Did you get your FREE Online Course?
Text the word EMPIRE to 67076, and we’ll send you a link to get instant access to the “5 Ways To Scale Your Real Estate Wholesaling Business To Six Figures (In 6 Months Or Less)” video module training course.
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Alex recently watched a youtube video about the Science of Persuasion and would like to share with you the 6 scientifically proven principals, and how you can apply these to your real estate business. These tips are all really easy and inexpensive to implement, and more importantly, they’re completely ethical!
Key Takeaways:
- Alex’s acquisition manager recently hosted a sales call talking about mindset, and shared this video with the team.
- Alex would like to recap a video he and his team saw about the science of persuasion.
- There are six principles in this 12-minute video.
- With each of these principals, how can you implement it in your company?
- Thinks of ways on how you can implement something that’s inexpensive and ethical into your business.
- #1 Reciprocity
- #2 Scarcity
- #3 Authority
- #4 Consistency
- #5 Liking
- #6 Consensus
- Alex does a quick recap of each of the six tips, along with examples.
- Challenge yourself and your team to come up with one ethical and inexpensive way to improve your business based on each of these six principles.
- Ready to ASCEND your Life & Business? Click Below...
Mentioned in This Episode:
Interested in joining the Hybrid Coaching & Mastermind Group Alex is starting? Apply to Join ASCEND
Let's Connect on Instagram: @alexpardo25
Watch the “Science of Persuasion”
Tweetables:
“People want more of the things that there are less of. People want what they can’t have.”
“Realtors® were able to increase appointments by 20% and contracts signed by 50% just because the receptionist gave the potential client the Realtor®’s resume and credentials.”
“Look for opportunities to build rapport. You’re going to create more of a likeability factor the deeper you can get into rapport with somebody.”
Ask Alex A Question:
Have a question you want featured on an upcoming Flip Empire Show?
Head over to the Ask Alex page, and record your question. We’ve made it super easy for you, so let us know what challenges you are having, and Alex will answer it personally!
Did you get your FREE Online Course?
Text the word EMPIRE to 67076, and we’ll send you a link to get instant access to the “5 Ways To Scale Your Real Estate Wholesaling Business To Six Figures (In 6 Months Or Less)” video module training course.
Subscribe To The Flip Empire Show, and Leave a Rating & Review!
Alex and Steve Cavanaugh have just launched their unique, hybrid coaching & mastermind group, but it’s limited to just 30 seats. Steve Cook, the Founder of Lifeonaire, and friend and mentor to both Alex and Steve is also on today’s episode to share a bit about the benefits of coaching, and joining this exclusive community. Find out more about the Ascend on this week’s show!
Key Takeaways:
- Alex and Steve have just launched a new coaching and mastermind program, and the spaces are limited to only 30 people.
- Paying for a coach has changed Alex’s life.
- Through the experience of having like-minded entrepreneurs surrounding Alex and supporting him, ASCEND was born.
- Steve Cavanaugh has been coaching and mentoring people for over a decade and will be joining Alex in this next coaching phase to impact people’s businesses at a higher level and to help create more meaning in their lives.
- Steve Cook shares how first got into coaching and what inspired him to create Lifeonaire.
- Steve Cook has prided himself on creating a group where people can be themselves and be authentic. They can share their fears, struggles, and wins.
- Steve Cook has watched Steve Cavanaugh grow into one of the best real estate investors and coach he knows.
- Steve Cook has also coached Alex over the years and has seen how loving and kind he is to other people and it makes Steve proud to support Alex in this new coaching / mastermind program.
- Steve Cook shares some of the benefits of joining a mastermind.
- Who should (and shouldn't) join ASCEND?
- What can people expect by joining the ASCEND?
- Do you want to have a more meaningful life than just making money?
- What are some of the benefits of joining Ascend?
- Steve Cook shares a little bit about the benefits of being part of the Lifeonaire community.
- Do you feel like you have it all figured out?
- It doesn’t matter what level you are at, but what matters is if you have the right mindset to achieve more.
- What other benefits do people receive by being a Charter Member?
- There are limited spaced and when they are full, their membership price will increase and you will be put on a waitlist.
- You will need to schedule an interview to apply for Ascend.
Mentioned in This Episode:
Interested in joining the Hybrid Coaching & Mastermind Group Alex is starting? Apply to Join ASCEND
Tweetables:
“I was in debt to the tune of $126,000; most of that was IRS debt, and I didn’t know how I was going to climb out of that.” — Alex.
“When people aren’t real, they can’t grow.” — Steve Cook
“People are starved for authenticity, so in this mastermind, Alex and I are going to lead with being authentic and vulnerable.” — Steve Cavanaugh
Ask Alex A Question:
Have a question you want featured on an upcoming Flip Empire Show?
Head over to the Ask Alex page, and record your question. We’ve made it super easy for you, so let us know what challenges you are having, and Alex will answer it personally!
Did you get your FREE Online Course?
Text the word EMPIRE to 67076, and we’ll send you a link to get instant access to the “5 Ways To Scale Your Real Estate Wholesaling Business To Six Figures (In 6 Months Or Less)” video module training course.
Subscribe To The Flip Empire Show, and Leave a Rating & Review!
Alex just got back from the Holiday Mastermind in Jamaica. The event was originally supposed to be in the Dominican Republic, but due to the bad news about what was happening to the tourists over there (unexpectedly dying from food poisoning, etc.), Alex and Erik decided to change the location. It was a tough call on Alex’s part and before he even took action, his mind was already contemplating resistance about how much of a hassle it would all be.
Key Takeaways:
- Alex just got back from Jamaica with his family and just finished hosting an amazing mastermind while also being able to give back!
- The holiday mastermind was actually originally supposed to be in the Dominican Republic, but so many tourists were dying from food poisoning that the event looked like it would be canceled.
- The amount of effort to cancel reservations and change plans… Alex began having mental roadblocks.
- But after about 12 hours later, Alex made the commitment to switch locations. Best thing ever!
- Don’t get into a victim mindset when you haven’t even taken action yet. It will only hold you back.
- Be grateful for what you’re going through.
- Decide, commit, move forward.
- Alex has a new coaching/mastermind group available! Email him for more info.
Mentioned in This Episode:
Interested in joining the Hybrid Coaching & Mastermind Group Alex is starting? Apply to Join ASCEND
Feel free to connect with Alex about doing a JV! Email him at alex@flipempire.com
Click Here to apply for our next Holiday Mastermind!
If you are interested in joining our team, you can Apply Here
Do you have an existing business? Already closing deals, but feel there is a better way?
Connect with Alex here about working with him 1-on-1
Let's Connect on Instagram: @alexpardo25
Bonus Episode — “Giving & Creating Impact through the Lenn Foundation”
Tweetables:
“I caught myself going into victim mode and here we are, we have a five-star vacation booked and the inconvenience of having to switch it.”
“Don’t create roadblocks and get into victim mode without even doing anything. What we anticipate and fear is far greater in our minds than what it actually is.”
“There is no other option. You have to go and move forward. Eat the frog and just get it done.”
Ask Alex A Question:
Have a question you want featured on an upcoming Flip Empire Show?
Head over to the Ask Alex page, and record your question. We’ve made it super easy for you, so let us know what challenges you are having, and Alex will answer it personally!
Did you get your FREE Online Course?
Text the word EMPIRE to 67076, and we’ll send you a link to get instant access to the “5 Ways To Scale Your Real Estate Wholesaling Business To Six Figures (In 6 Months Or Less)” video module training course.
Subscribe To The Flip Empire Show, and Leave a Rating & Review!
This is James Hawk’s second guest appearance! He recently made the move from Jacksonville down to Miami and shares his story on how he still manages his business. He explains some mistakes he has made along the way, the lessons learned, what has been his best marketing strategy thus far, and so much more on this week’s episode!
Key Takeaways:
- What has James been up to since the last time he and Alex spoke?
- James moved from Jacksonville to Miami; what does his business look like today?
- James has seen really good results with bringing in an outside consultant to help James with his business.
- Communication is key. Your team needs to feel okay to talk to you about what’s going on with the company and how they feel in their role.
- James shares lessons he wishes he’d learned sooner about the business.
- James is grateful that he and his business partner, Hunter, get along so well.
- What does James’s team look like right now?
- Jame shares what’s working for him on a marketing perspective.
- Get yourself started in door-knocking!
- Alex shares some cold calling tips.
- How is James getting his niche lists?
- Don’t be cheap with your data. That’s the most important part!
- How can you stand out from your competition?
- What advice would James give his younger self?
Mentioned in This Episode:
Interested in joining the Hybrid Coaching & Mastermind Group Alex is starting? Apply to Join ASCEND
If you are interested in joining our team, you can Apply Here
Connect with James: Facebook, or visit his company here.
EP182: James Hawk Join The Show To Discuss Partnerships, Marketing, Follow Up Processes, & Creating an Unforgettable Customer Experience
SHOCKING New "User-Friendly" Software Becomes Sean Terry's #1 Secret Weapon That Provides Fresh Up-to-the Minute Highly Responsive Distressed Seller Lists For Instant Download At Only $0.0097 Per Record With 100% Accurate ARVs!! Includes Instant (No Download Needed) Skip Tracing Service With The Most Accurate Landline & Cell Phone Numbers In The Marketplace Today ...
Tweetables:
“Look, this is a volume game. Get your hands dirty a little bit.”
“If you can build an army of door knockers, you would kill it.”
“You need to come up with a special promotion, where you give away a trip. You gotta think outside the box and get creative, that’s how you’re going to stand out from the crowd.”
Ask Alex A Question:
Have a question you want featured on an upcoming Flip Empire Show?
Head over to the Ask Alex page, and record your question. We’ve made it super easy for you, so let us know what challenges you are having, and Alex will answer it personally!
Did you get your FREE Online Course?
Text the word EMPIRE to 67076, and we’ll send you a link to get instant access to the “5 Ways To Scale Your Real Estate Wholesaling Business To Six Figures (In 6 Months Or Less)” video module training course.
Subscribe To The Flip Empire Show, and Leave a Rating & Review!
Alex shares a meaningful moment that happened with his team on a sales training call. Alex’s first reaction as the leader and business owner of the company was to step in and ‘fix’ things but instead, he took a step back and let one of his team members take the lead. The results were fantastic! Sometimes, you just need to let your team go and see what they do with it!
Key Takeaways:
- Alex is currently in Montego Bay, Jamaica, co-hosting the Holiday Mastermind with Eric Stark!
- 12 high-caliber people and their families will be joining Alex and Eric to mastermind, network, and do support charities!
- Interested in attending the next mastermind? Click here to get notified!
- One of Alex’s team members got hurt at the gym and couldn’t host their usual acquisition sales training meetings, so Alex’s acquisition manager stepped up to the plate!
- The sales training went amazingly! Everyone on the team was engaged more than ever before.
- Sometimes you just gotta let go and let your team fly.
- Alex has a new coaching/mastermind program available! Interested? Shoot Alex an email: alex@flipempire.com.
Mentioned in This Episode:
Interested in joining the Hybrid Coaching & Mastermind Group Alex is starting? Apply to Join ASCEND
Feel free to connect with Alex about doing a JV! Email him at alex@flipempire.com
Click Here to apply for our next Holiday Mastermind!
If you are interested in joining our team, you can Apply Here
Do you have an existing business? Already closing deals, but feel there is a better way?
Connect with Alex here about working with him 1-on-1
Let's Connect on Instagram: @alexpardo25
Bonus Episode — “Giving & Creating Impact through the Lenn Foundation”
Operation Underground Railroad
Tweetables:
“When you have leaders in your organization or when you can empower leaders, that’s the sign of a true strong company.”
“Let your team do their thing. Let them shine and give them credit and praise, especially when it’s deserved.”
“We are looking for successful like-minded entrepreneurs, not just real estate investors. It’s going to be one-on-one coaching plus a mastermind retreat in South Florida.”
Ask Alex A Question:
Have a question you want featured on an upcoming Flip Empire Show?
Head over to the Ask Alex page, and record your question. We’ve made it super easy for you, so let us know what challenges you are having, and Alex will answer it personally!
Did you get your FREE Online Course?
Text the word EMPIRE to 67076, and we’ll send you a link to get instant access to the “5 Ways To Scale Your Real Estate Wholesaling Business To Six Figures (In 6 Months Or Less)” video module training course.
Subscribe To The Flip Empire Show, and Leave a Rating & Review!
Cody Hofhine is a successful investor out of Utah, but it wasn’t always that way. Cody was used to struggling and going paycheck to paycheck, plus he had a young family to support. After being inspired by Tony Robbins message and making the commitment to succeed in real estate, Cody now only works three hours per week on his real estate business. How did he do it? Find out on this week’s episode.
Key Takeaways:
- A life worth living is when you’re a giver first.
- What does Cody’s business look like today?
- 2010 was a rough year for Cody! He hit rock bottom.
- Cody only made $19,000 for that entire year.
- However, even when Cody’s family was struggling, they knew that giving back was still important.
- In 2015, Cody and his wife were still struggling financially.
- Cody knew so badly what he didn’t want that he was willing to do anything to succeed.
- At the end of the day, it’s not what we want, it’s what we can’t live without.
- After that commitment, Cody has accomplished so much in such a short period of time (four years).
- What advice does Cody have for someone who is struggling financially?
- Set the expectation with your family.
- One of the worse places you can be is comfortable.
- How has Cody set his business up so that he only works three hours a week?
- Don’t ask for life to be easier, ask for you to get better.
- What’s been working for Cody from a marketing perspective?
- Interested in getting started in wholesaling? Connect with Cody.
- Rhinos have two-inch thick skin, which is exactly what entrepreneurs need to have.
- What’s the one piece of advice Cody would give his 20-year-old self?
Mentioned in This Episode:
Interested in joining the Hybrid Coaching & Mastermind Group Alex is starting? Apply to Join ASCEND
Click Here to apply for our next Holiday Mastermind!
If you are interested in joining our team, you can Apply Here
Let's Connect on Instagram: @alexpardo25
Connect with Cody about Coaching for your Wholesaling Business, and/or connect with him on Instagram
Book Recommendations:
The Four Spiritual Laws of Prosperity: A Simple Guide to Unlimited Abundance, by Edwene Gaines
The Go-Giver, by Bob Burg
Tweetables:
“If you want life to get better, it’s you that has to get better. If you want life to change, it’s you that has to change.”
“Change comes in two different ways. You can either change because of inspiration or you can change because of desperation.”
“68% of Americans are living paycheck to paycheck and have less than $800 to hold them over to the next paycheck. I was in a worse position than that.”
Ask Alex A Question:
Have a question you want featured on an upcoming Flip Empire Show?
Head over to the Ask Alex page, and record your question. We’ve made it super easy for you, so let us know what challenges you are having, and Alex will answer it personally!
Did you get your FREE Online Course?
Text the word EMPIRE to 67076, and we’ll send you a link to get instant access to the “5 Ways To Scale Your Real Estate Wholesaling Business To Six Figures (In 6 Months Or Less)” video module training course.
Subscribe To The Flip Empire Show, and Leave a Rating & Review!
Alex shares tips and strategies on how you can stand out from the crowd in this week’s episode. Alex and his team are going the extra mile and providing additional touches to their motivated sellers. The goal is to help them feel welcomed and cared for. In your market, what are some of the ways you can be ahead of the crowd?
Key Takeaways:
- Alex got some really good feedback about Episode 321!
- How can you put yourself in a better position to bridge the gap between where the seller is and where they want to be?
- If a seller says ‘maybe’ that’s the worst response you can get. Always push for either a yes or a no (and a "no" is ok).
- It’s important your lead manager gives the seller your acquisition manager’s name and phone number.
- What happens if your acquisition manager can’t connect with the seller?
- Alex has a 24-page homeowner’s guide that all sellers receive via email. This helps them understand what to expect at the appointment and serves as a credibility packet.
- Didn’t get the deal? Alex has a ‘shock and awe’ package that they send to sellers.
- Alex has a company-branded Starbucks gift card that he sends to sellers!
- What’s included in the shock and awe package?
- Take the time to call the seller back and QC (Quality Control) the call.
- Are you getting any value from this podcast? Please leave a review!
Mentioned in This Episode:
Interested in joining the Hybrid Coaching & Mastermind Group Alex is starting? Apply to Join ASCEND
Feel free to connect with Alex about doing a JV! Email him at alex@flipempire.com
Click Here to apply for our next Holiday Mastermind in Montego Bay, Jamaica!
If you are interested in joining our team, you can Apply Here
Do you have an existing business? Already closing deals, but feel there is a better way?
Connect with Alex here about working with him 1-on-1
Let's Connect on Instagram: @alexpardo25
Episode 321: “Here’s How You Can Maximize Your Opportunities with Sellers (Solve Problems = Make More Money)”
Tweetables:
“When we do book an appointment, it’s very important that our lead manager gives the seller our acquisition manager’s name and cell phone number.”
“In the email, it basically confirms the appointment with the seller and it gives a paragraph of just previewing what’s to come at the appointment, and the P.S is a link to our homeowner’s guide to selling your property for cash.”
“Our shock and awe package, it costs us about $15. It’s nothing crazy, but it’s something very different.”
Ask Alex A Question:
Have a question you want featured on an upcoming Flip Empire Show?
Head over to the Ask Alex page, and record your question. We’ve made it super easy for you, so let us know what challenges you are having, and Alex will answer it personally!
Did you get your FREE Online Course?
Text the word EMPIRE to 67076, and we’ll send you a link to get instant access to the “5 Ways To Scale Your Real Estate Wholesaling Business To Six Figures (In 6 Months Or Less)” video module training course.
Subscribe To The Flip Empire Show, and Leave a Rating & Review!
Brad Chandler is the Co-Founder of Express Homebuyers and this is Brad’s second guest appearance! Last time Alex spoke to Brad, he was the CEO of his company, but he has since transitioned out of that role and now acts more as a visionary for the company. Brad shares his experience and his transition process on how he was able to find the right CFO and CEO for the company as well as find the right people to fit his company culture. All this and so much more on today’s episode!
Key Takeaways:
- This is Brad’s second guest appearance!
- What does Brad’s business look like today?
- It wasn’t easy to find a good CFO and a good CEO. It was kind of blind luck.
- On-boarding these two key players has been a relatively new process for Brad. How has the process gone so far?
- How did Brad find the right candidate? What was his hiring process?
- What does the day-to-day business operations look like?
- Brad shares advice he wishes he had given himself sooner about scaling his business.
- The simple lesson is: Take your time hiring. Spend at least three hours with the person.
- How many times have you kept someone longer than you should on the team?
- Alex has made countless mistakes when it comes to hiring people.
- Tip: Ask yourself if you would rehire your current team, knowing what you know now? If the answer is no, it's time to move on!
- How does Brad vet his new hires?
- Brad admits he wasn’t the best when it came down to the financials and the numbers.
- By 2010, Brad and his team were the number #1 Keller Williams team in North America.
- How do we increase our margins?
- Alex had no formal sales training whatsoever! He was flying by the seat of his pants.
- What has been Brad’s marketing strategy so far?
- If you had to focus just on one thing, it would be the people.
- When it comes to growing his personal portfolio, what types of things has Brad done so far?
- What are Brad’s thoughts on leveraging debt vs. going free and clear?
- Are you a buyer? Feel free to connect with Brad. Brad is also looking for talented staff close to his markets!
Mentioned in This Episode:
Interested in joining the Hybrid Coaching & Mastermind Group Alex is starting? Apply to Join ASCEND
Click Here to apply for our next Holiday Mastermind in Punta Cana, Dominican Republic!
If you are interested in joining our team, you can Apply Here
Do you have an existing business? Already closing deals, but feel there is a better way?
Connect with Alex here about working with him 1-on-1
Let's Connect on Instagram: @alexpardo25
Express Homebuyers wholesale deals: Expresshomebuyers.com/deals
Interested in joining Brad’s team: Expresshomebuyers.com/careers
Episode 52: “Focus on Your Follow-up System First, and Then Your Marketing.”
Book Recommendations:
The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It, by Michael Gerber
Traction: Get a Grip on Your Business, by Gino Wickman
Tweetables:
“If you haven’t read the E-Myth or Traction, you need to do that. You need to have an operating system.”
“The people part is absolutely the most important part. I went through Keller Williams training on how to hire people, and it’s an amazing system.”
“The simple lesson is: Take your time hiring. Spend at least three hours with the person.”
Ask Alex A Question:
Have a question you want featured on an upcoming Flip Empire Show?
Head over to the Ask Alex page, and record your question. We’ve made it super easy for you, so let us know what challenges you are having, and Alex will answer it personally!
Did you get your FREE Online Course?
Text the word EMPIRE to 67076, and we’ll send you a link to get instant access to the “5 Ways To Scale Your Real Estate Wholesaling Business To Six Figures (In 6 Months Or Less)” video module training course.
Subscribe To The Flip Empire Show, and Leave a Rating & Review!